How to Build a Legendary Brewery Brand

Who is Rohrbach?

Rohrbach’s Brewing Company has a long history, starting in 1991. They are the first craft beer brewery in Rochester, NY. The inspiration for the brewery was drawn by the owner’s experience living in Germany while working at Kodak. The first location that opened up in 1991 was the German House on South Ave. Their biggest establishment is located by the Rochester Public Market, at 97 Railroad Street Rochester, NY. 

“We’re more a leader than a trend chaser. We try to stay true to who we are”– Brittany